The Difference Between Growing and Scaling
The terms “growing” and “scaling” are sometimes used interchangeably, but they’re actually not the same thing. Read on to learn more about the difference between growing and scaling your business!
To put it simply:
Growing your business means increasing revenue while increasing your costs through adding clients, people, or technology.
Scaling your business means increasing revenue while lowering or maintaining your costs.
Increasing revenue is the goal of every business — but learning to identify whether you are growing or scaling your business is important to address the pains of both.
Growing A Business
To grow your business, you are adding people, clients and tech to your business which directly correlates an increase in revenue. It typically takes a lot of resources to sustain constant growth and because of this, you will typically always see both an increase in revenue but also an increase in cost as well.
Scaling A Business
On the flip side, scaling a business typically means an increase in revenue without incurring significant costs. Scaling happens quickly and often makes an everlasting impact on the industry especially in today’s world where technology and social media can help spread impact & help scale a business even faster without high overhead.
In order to scale, you need to be smart about it. Most companies require investments and/or a strong financial standing, scalable processes, and a good employee base and company culture. Without these, scaling may be difficult and you may face additional issues along the way.
That’s where JDP Consult comes in: where we make scaling your business, our business. Focusing on the three buckets — finances, processes, and people — I conduct an in-depth analysis on your business to identify what’s working and what’s not in these three buckets, and create a plan to fix it in order to help you scale your business quickly.
Ready to scale?
Want to learn more about growing and scaling?
HI THERE, I’M JORDYN
Serial Entrepreneur | Speaker | Fractional COO
I’m on a mission to change the Fractional COO world by infusing a bold, honest, and fun approach into everything I do. When I’m not running my consulting business and other ventures in retail, I’m busy translating the hard-earned secrets I’ve learned into public knowledge. And I’m doing it to help fellow entrepreneurs and leaders save time and energy when it comes to creating a scalable and sustainable business. These juicy tell-alls are filled with anecdotes and actionable content, and come in the form of articles, keynotes, interviews, and podcasts. Because my goal as a speaker is inspire people to transform their businesses and lives.
